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{{Use mdy dates|date=October 2021}}
{{primary sources|date=March 2017}}
{{primary sources|date=March 2017}}
{{Infobox dot-com company
{{Infobox website
⚫
| key_people =
| launch_date = May 2009
| programming language =
| name = Graphiq, Inc.
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| net_income =
| logo = File:Graphiqlogo.png
| company_type = [[Subsidiary]]
| owner = [[Amazon (company)|Amazon]]
| num_employees =
| founder = [[Kevin O'Connor (entrepreneur)|Kevin O'Connor]]<br />Scott Leonard<br />Brayton Johnson
| key_people =
| url = {{URL|http://graphiq.com}}
| programming language =
| website_type =
| area_served = [[World]]wide
| language = English
| location = Santa Barbara, California
| registration =
| net_income =
| current_status = Active
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| screenshot =
| owner = [[Amazon.com]]
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| num_employees =
| url = {{URL|http://graphiq.com}}
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| website_type =
| language = [[English language|English]]
| registration =
| alexa = 2382<ref name=alexa>{{cite web|title=FindTheBest U.S. Market Research - Alexa|url=http://www.alexa.com/siteinfo/www.findthebest.com|publisher=Alexa Internet, Inc.|accessdate=2013-11-19}}</ref>
| current_status = Active
⚫
| screenshot =
}}
}}


'''Graphiq''' (formerly '''FindTheBest''') is a [[Semantics|semantic]] technology company<ref>{{Cite web|url=https://www.graphiq.com/about|title=Graphiq {{!}} About|website=www.graphiq.com|access-date=2016-11-17}}</ref> that uses [[artificial intelligence]] to rapidly create interactive data-driven infographics.<ref name="inc.com">{{Cite news|url=http://www.inc.com/salvador-rodriguez/graphiq-ap-visualizations.html|title=Meet the A.I. Startup That's Whipping Up Infographics for Thousands of Newspapers in the U.S.|date=2016-10-18|newspaper=Inc.com|access-date=2016-11-17}}</ref> Its intent is similar to [[Wolfram Alpha]] which is designed to provide users with direct information on a variety of subjects rather than going through a [[Search engine (computing)|search engine]]. Graphiq's flagship product for online content creators, Graphiq Search,<ref>{{Cite web|url=https://www.graphiq.com/search|title=Graphiq Search|website=www.graphiq.com|access-date=2016-11-17}}</ref> allows users to access its library of 10B+ interactive visualizations.<ref name="inc.com"/> Additionally, Graphiq offers 22 vertically aligned research sites<ref>{{Cite web|url=https://www.graphiq.com/vertical-search|title=Graphiq Research Sites|website=www.graphiq.com|access-date=2016-11-17}}</ref> that allow consumers to research important topics. The company states that 33 million visitors use Graphiq research sites every month.<ref>{{Cite web|url=https://www.graphiq.com/advertiser-solutions|title=Graphiq Advertising Solutions|website=www.graphiq.com|access-date=2016-11-17}}</ref><ref>{{Cite web|url=https://www.graphiq.com/researcher-solutions|title=Graphiq {{!}} Solutions for Researchers|website=www.graphiq.com|access-date=2016-11-17}}</ref> The data from Graphiq is [[data mining|mined]] from a variety of public and private sources and presented to users in a [[visual]] table with filters and [[Evaluation|ratings]].<ref name="TC1">{{cite web |url=https://techcrunch.com/2013/03/05/data-driven-comparison-shopping-platform-findthebest-raises-11m-from-new-world-kleiner-perkins-and-others/ |title=Data-Driven Comparison Shopping Platform FindTheBest Raises $11M From New World, Kleiner Perkins And Others |date=March 5, 2013 |author=Leena Rao |publisher=TechCrunch |accessdate=May 21, 2013}}</ref>
'''Graphiq''' (formerly '''FindTheBest''') is a [[Semantics|semantic]] technology company<ref>{{Cite web|url=https://www.graphiq.com/about|title=Graphiq {{!}} About|website=www.graphiq.com|access-date=November 17, 2016|archive-url=https://web.archive.org/web/20150907010749/https://www.graphiq.com/about|archive-date=September 7, 2015|url-status=dead}}</ref> that uses [[artificial intelligence]] to rapidly create interactive data-driven infographics.<ref name="inc.com">{{Cite news|url=http://www.inc.com/salvador-rodriguez/graphiq-ap-visualizations.html|title=Meet the A.I. Startup That's Whipping Up Infographics for Thousands of Newspapers in the U.S.|date=October 18, 2016|newspaper=Inc.com|access-date=November 17, 2016}}</ref> Its intent is similar to [[Wolfram Alpha]] which is designed to provide users with direct information on a variety of subjects rather than going through a [[Search engine (computing)|search engine]].


Graphiq is based in [[Santa Barbara, California]] and has raised $32 million in total funding from venture funding companies by 2013.<ref name="inc.com"/><ref name="TC1"/><ref name="NYT">{{cite web |url=https://www.nytimes.com/2013/03/11/technology/computer-algorithms-rely-increasingly-on-human-helpers.html?_r=0 |title=Algorithms Get a Human Hand in Steering Web |date=March 10, 2013 |author=Steve Lohr |publisher=The New York Times |accessdate=May 21, 2013}}</ref><ref name="NBC">{{cite web|url=http://www.nbcnews.com/id/51643824/ns/business-press_releases/t/findthebest-names-most-coveted-products-dads-grads-popular-gift-categories/#.UY0yrrW87zw |title=FindTheBest Names the Most Coveted Products for Dads and Grads in Popular Gift Categories |date=April 24, 2013 |author= |publisher=NBC News |accessdate=May 21, 2013 }}{{dead link|date=June 2016|bot=medic}}{{cbignore|bot=medic}}</ref>
Graphiq is based in [[Santa Barbara, California]] and has raised $32&nbsp;million in total funding from venture funding companies by 2013.<ref name="inc.com"/><ref name="TC1">{{cite web|url=https://techcrunch.com/2013/03/05/data-driven-comparison-shopping-platform-findthebest-raises-11m-from-new-world-kleiner-perkins-and-others/|title=Data-Driven Comparison Shopping Platform FindTheBest Raises $11M From New World, Kleiner Perkins And Others|author=Leena Rao|date=March 5, 2013|publisher=TechCrunch|access-date=May 21, 2013}}</ref><ref name="NYT">{{cite web |url=https://www.nytimes.com/2013/03/11/technology/computer-algorithms-rely-increasingly-on-human-helpers.html?_r=0 |title=Algorithms Get a Human Hand in Steering Web |date=March 10, 2013 |author=Steve Lohr |work=The New York Times |access-date=May 21, 2013}}</ref><ref name="NBC">{{cite web|url=http://www.nbcnews.com/id/51643824/ns/business-press_releases/t/findthebest-names-most-coveted-products-dads-grads-popular-gift-categories/#.UY0yrrW87zw |title=FindTheBest Names the Most Coveted Products for Dads and Grads in Popular Gift Categories |date=April 24, 2013 |publisher=NBC News |access-date=May 21, 2013 }}{{dead link|date=June 2016|bot=medic}}{{cbignore|bot=medic}}</ref>


In May of 2017, Amazon acquired Graphiq for an estimated $50 million. <ref>{{cite web|title="Amazon acquires Santa Barbara start-up Graphiq to try to bolster Alexa"|url=http://www.latimes.com/business/technology/la-fi-tn-graphiq-amazon-20170719-story.html|website=Los Angeles Times|publisher=tronc, Inc.|accessdate=1 August 2017}}</ref>
In May 2017, Amazon acquired Graphiq for an estimated $50&nbsp;million.<ref>{{cite web|title="Amazon acquires Santa Barbara start-up Graphiq to try to bolster Alexa"|url=http://www.latimes.com/business/technology/la-fi-tn-graphiq-amazon-20170719-story.html|website=Los Angeles Times|date=July 20, 2017 |access-date=August 1, 2017}}</ref>
Graphiq announced that its features for news publishers would no longer be available on July 21st, 2017 as part of the transition. These changes also led to staff reductions and the termination of the headquarter's business license.
Graphiq announced that its features for news publishers would no longer be available on July 21, 2017, as part of the transition.<ref>{{Cite web |title=Routledge - Publisher of Professional & Academic Books |url=https://www.routledge.com/ |access-date=2023-10-07 |website=www.routledge.com}}</ref>


==History==
==History==
The company was founded in 2009 as FindTheBest by [[Kevin O'Connor (entrepreneur)|Kevin J. O'Connor]], former [[CEO]] and co-founder of [[DoubleClick]], Scott Leonard and Brayton Johnson.<ref name="BW1">{{cite web |url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=115559829 |title=Company Overview of FINDTHEBEST.COM, Inc. |date= |author= |publisher=Bloomberg Businessweek |accessdate=May 21, 2013}}</ref> The site was publicly launched in 2010 with nine comparison categories, including [[health]], [[education]], [[business]], and [[sports]].<ref name="VB1">{{cite web |url=https://venturebeat.com/2011/12/07/findthebest-redesign/ |title=FindTheBest upgrades with even more visual comparisons of almost everything |date=December 7, 2011 |author=Dylan Tweney |publisher=VentureBeat |accessdate=May 21, 2013}}</ref><ref name="SE1">{{cite web |url=http://searchengineland.com/doubleclick-founder-launches-findthebest-structured-decision-engine-47860 |title=DoubleClick Founder Launches Structured "Decision Engine" FindTheBest.com |date=August 2, 2010 |author=Greg Sterling |publisher=Search Engine Land |accessdate=May 21, 2013}}</ref> The venture was funded with an initial investment of $750,000 each from the founders, followed by $2 million by [[Kleiner Perkins Caufield & Byers]] in December 2010.<ref name="SE1"/>
The company was founded in 2009 as FindTheBest by [[Kevin O'Connor (entrepreneur)|Kevin J. O'Connor]], former CEO and co-founder of [[DoubleClick]], Scott Leonard and Brayton Johnson.<ref name="BW1">{{cite web |url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=115559829 |archive-url=https://archive.today/20130628202756/http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=115559829 |url-status=dead |archive-date=June 28, 2013 |title=Company Overview of FINDTHEBEST.COM, Inc. |publisher=Bloomberg Businessweek |access-date=May 21, 2013}}</ref> The site was publicly launched in 2010 with nine comparison categories, including health, education, business, and [[sports]].<ref name="VB1">{{cite web |url=https://venturebeat.com/2011/12/07/findthebest-redesign/ |title=FindTheBest upgrades with even more visual comparisons of almost everything |date=December 7, 2011 |author=Dylan Tweney |publisher=VentureBeat |access-date=May 21, 2013}}</ref><ref name="SE1">{{cite web |url=http://searchengineland.com/doubleclick-founder-launches-findthebest-structured-decision-engine-47860 |title=DoubleClick Founder Launches Structured "Decision Engine" FindTheBest.com |date=August 2, 2010 |author=Greg Sterling |publisher=Search Engine Land |access-date=May 21, 2013}}</ref> The venture was funded with an initial investment of $750,000 each from the founders, followed by $2&nbsp;million by [[Kleiner Perkins Caufield & Byers]] in December 2010.<ref name="SE1"/>


In 2011, Kleiner Perkins Caufield & Byers invested an additional $4 million into the company.<ref name="alexa" /> FindTheBest also added another $11 million in Series B funding from New World Ventures, [[Montgomery & Co.]], Kleiner Perkins Caufield & Byers, Pritzker Group Venture Capital and others.<ref name="SCT">{{cite web |url=http://socaltech.com/findthebest_lands___m_for_comparison_engine/s-0048066.html |title=FindTheBest Lands $11M For Comparison Engine |date=March 5, 2013 |author= |publisher=Socialtech.com |accessdate=May 21, 2013}}</ref> In May 2014, FindTheBest had reached 23 million visits per month and employed a team of approximately 110 people.<ref name=VB>{{cite web|title=FindTheCompany releases data on 30M businesses to clue in consumers|url=https://venturebeat.com/2013/06/18/findthecompany-releases-data-on-30m-businesses-to-clue-in-consumers/|publisher=VentureBeat|accessdate=25 June 2013}}</ref>
In 2011, Kleiner Perkins Caufield & Byers invested an additional $4&nbsp;million into the company.<ref name=alexa>{{cite web|title=FindTheBest U.S. Market Research – Alexa|url=http://www.alexa.com/siteinfo/www.findthebest.com|publisher=Alexa Internet, Inc.|access-date=November 19, 2013|archive-date=September 15, 2013|archive-url=https://web.archive.org/web/20130915094446/http://www.alexa.com/siteinfo/www.findthebest.com|url-status=dead}}</ref> It also received an additional $11&nbsp;million in Series B funding from New World Ventures, Montgomery & Co., Kleiner Perkins Caufield & Byers, Pritzker Group Venture Capital and others.<ref name="SCT">{{cite web |url=http://socaltech.com/findthebest_lands___m_for_comparison_engine/s-0048066.html |title=FindTheBest Lands $11M For Comparison Engine |date=March 5, 2013 |publisher=Socialtech.com |access-date=May 21, 2013}}</ref> In May 2014, FindTheBest had reached 23 million visits per month and employed a team of approximately 110 people.<ref name=VB>{{cite web|title=FindTheCompany releases data on 30M businesses to clue in consumers|date=June 19, 2013 |url=https://venturebeat.com/2013/06/18/findthecompany-releases-data-on-30m-businesses-to-clue-in-consumers/|publisher=VentureBeat|access-date=June 25, 2013}}</ref>


The company has continually added new services. In 2011, it launched FindTheData.com. The AssistMe option was added in 2012. In January 2013, the company made its first international expansion and launched sites in Spain, South Korea, and New Zealand. In April 2013, the company launched sites in Germany and the United Kingdom.<ref name="VB" /> Its real estate research site FindTheHome launched in 2014.<ref>{{Cite news|url=http://www.inman.com/2015/01/28/research-engine-publishing-real-estate-agent-performance-statistics/|title=Research engine publishing real estate agent performance statistics|newspaper=Inman|access-date=2016-11-17}}</ref>
In 2011, it launched FindTheData.com. The AssistMe option was added in 2012. In January 2013, the company made its first international expansion and launched sites in Spain, South Korea, and New Zealand. In April 2013, the company launched sites in Germany and the United Kingdom.<ref name="VB" /> Its real estate research site FindTheHome launched in 2014.<ref>{{Cite news|url=http://www.inman.com/2015/01/28/research-engine-publishing-real-estate-agent-performance-statistics/|title=Research engine publishing real estate agent performance statistics|newspaper=Inman|access-date=November 17, 2016}}</ref>


In August 2015, the company rebranded to Graphiq Inc. and launched a new set of tools for publishers.<ref>{{Cite news|url=https://finance.yahoo.com/news/findthebest-rebrands-graphiq-launches-data-120000535.html|title=FindTheBest Rebrands as Graphiq; Launches New Data Visualization Products for Online Publishing Industry|access-date=2016-11-17}}</ref><ref name="social.techcrunch.com">{{Cite web|url=https://techcrunch.com/2015/08/11/findthebest-becomes-graphiq/|title=FindTheBest Becomes Graphiq, Launches New Visualization Tools For Publishers|last=Ha|first=Anthony|website=TechCrunch|access-date=2016-11-17}}</ref> According to an article in TechCrunch, those "products include Graphiq Search, where journalists can search through the company’s existing visualizations; a Graphiq Feed with news alerts and research; and Graphiq Plugins, starting with integrations for WordPress and WordPress VIP, which automatically recommend visualizations that may be relevant for a given story."<ref name="social.techcrunch.com"/> At the time, the company's database included 1 billion entities, 120 billion attributes and 25 billion relationships.<ref name="social.techcrunch.com"/>
In August 2015, the company rebranded to Graphiq Inc. and launched a new set of tools for publishers.<ref>{{Cite news|url=https://finance.yahoo.com/news/findthebest-rebrands-graphiq-launches-data-120000535.html|title=FindTheBest Rebrands as Graphiq; Launches New Data Visualization Products for Online Publishing Industry|access-date=November 17, 2016}}</ref><ref name="social.techcrunch.com">{{Cite web|url=https://techcrunch.com/2015/08/11/findthebest-becomes-graphiq/|title=FindTheBest Becomes Graphiq, Launches New Visualization Tools For Publishers|last=Ha|first=Anthony|website=TechCrunch|date=August 11, 2015 |access-date=November 17, 2016}}</ref> At the time, the company's database included 1&nbsp;billion entities, 120&nbsp;billion attributes and 25&nbsp;billion relationships.<ref name="social.techcrunch.com"/>


==Product==
==Product==
Graphiq's flagship product for online content creators, Graphiq Search,<ref>{{Cite web|url=https://www.graphiq.com/search|title=Graphiq Search|website=www.graphiq.com|access-date=November 17, 2016|archive-url=https://web.archive.org/web/20170517131908/https://www.graphiq.com/search|archive-date=May 17, 2017|url-status=dead}}</ref> allows users to access its library of 10B+ interactive visualizations.<ref name="inc.com" /> Additionally, Graphiq offers 22 vertically aligned research sites<ref>{{Cite web|url=https://www.graphiq.com/vertical-search|title=Graphiq Research Sites|website=www.graphiq.com|access-date=November 17, 2016|archive-url=https://web.archive.org/web/20150907012415/https://www.graphiq.com/vertical-search|archive-date=September 7, 2015|url-status=dead}}</ref> that allow consumers to research important topics. The company states that 33 million visitors use Graphiq research sites every month.<ref>{{Cite web|url=https://www.graphiq.com/advertiser-solutions|title=Graphiq Advertising Solutions|website=www.graphiq.com|access-date=November 17, 2016|archive-url=https://web.archive.org/web/20161022173218/https://www.graphiq.com/advertiser-solutions|archive-date=October 22, 2016|url-status=dead}}</ref><ref>{{Cite web|url=https://www.graphiq.com/researcher-solutions|title=Graphiq {{!}} Solutions for Researchers|website=www.graphiq.com|access-date=November 17, 2016|archive-url=https://web.archive.org/web/20161022175319/https://www.graphiq.com/researcher-solutions|archive-date=October 22, 2016|url-status=dead}}</ref> The data from Graphiq is [[data mining|mined]] from a variety of public and private sources and presented to users in a visual table with filters and [[Evaluation|ratings]].<ref name="TC1" />
The company's primary consumer provision is its vertically aligned research sites, which let users research products and services on a desktop or mobile device, such as cars, colleges, investment advisors, smartphones, computers.<ref name="SE1" /><ref name="AA1">{{cite web |url=http://findthebest.appappeal.com/ |title=FindTheBest - Consumer Services Comparison Community |date= |author= |publisher=AppAppeal |accessdate=May 21, 2013}}</ref> Users can filter their options and view Smart Ratings to assist in narrowing down their product selection. They are also able to add or edit product and service listings. Each edit is reviewed by Graphiq’s team before it goes live.<ref name="TC4">{{cite web |url=https://techcrunch.com/2011/12/07/findthebest-smart-ratings/ |title=FindTheBest Adds Smart Ratings And A Better Way To Compare Products |date=December 7, 2011 |author=Srick Schonfeld |publisher=TechCrunch |accessdate=May 21, 2013}}</ref>


The company offers a variety of products for online content creators and journalists, including Graphiq Search, Feed and Plugins.<ref>{{Cite web|url=https://www.graphiq.com/journalist-solutions|title=Graphiq {{!}} Solutions for Journalists|website=www.graphiq.com|access-date=2016-11-17}}</ref> Publishers that use Graphiq visualizations include [[AOL]], [[MSN]], [[International Business Times|The International Business Times]] and [[Hearst (media)|Hearst Newspapers]].<ref name="social.techcrunch.com"/> In August 2016, [[Reuters]] announced a partnership with Graphiq to deliver a suite of interactive visualizations to Reuters customers.<ref>{{Cite news|url=http://thomsonreuters.com/en/press-releases/2016/august/reuters-graphiq-interactive-data-visualizations.html|title=Reuters and Graphiq deliver interactive data visualizations to publishers|newspaper=Thomson Reuters|language=en-US|access-date=2016-11-17}}</ref><ref>{{Cite web|url=https://techcrunch.com/2016/09/13/reuters-is-the-latest-large-news-agency-to-embrace-content-automation/|title=Reuters is the latest large news agency to embrace content automation|last=Kolodny|first=Lora|website=TechCrunch|access-date=2016-11-17}}</ref><ref>{{Cite news|url=http://www.niemanlab.org/reading/reuters-is-working-with-graphiq-to-create-data-visualizations-for-clients/|title=Reuters is working with Graphiq to create data visualizations for clients|newspaper=Nieman Lab|access-date=2016-11-17}}</ref> In October 2016, The Associated Press announced an expanded collaboration with Graphiq to introduce paired visualizations with AP text content.<ref name="inc.com"/><ref>{{Cite web|url=http://www.ap.org/Content/Press-Release/2016/AP-and-Graphiq-expand-collaboration-to-offer-interactive-visualizations-to-all-AP-customers|title=AP and Graphiq expand collaboration to offer interactive visualizations to all AP customers|website=www.ap.org|access-date=2016-11-17}}</ref>
The company's primary consumer interface is a group of vertically aligned research sites, which let users research products and services on a desktop or mobile device<ref name="SE1" /><ref name="AA1">{{cite web |url=http://findthebest.appappeal.com/ |title=FindTheBest – Consumer Services Comparison Community |publisher=AppAppeal |access-date=May 21, 2013 |archive-date=May 9, 2013 |archive-url=https://web.archive.org/web/20130509210053/http://findthebest.appappeal.com/ |url-status=dead }}</ref> They can also add or edit product and service listings. Each edit is reviewed by Graphiq's team before it goes live.<ref name="TC4">{{cite web |url=https://techcrunch.com/2011/12/07/findthebest-smart-ratings/ |title=FindTheBest Adds Smart Ratings And A Better Way To Compare Products |date=December 7, 2011 |author=Srick Schonfeld |publisher=TechCrunch |access-date=May 21, 2013}}</ref>
The company's products for online content creators and journalists included Graphiq Search, Feed and Plugins.<ref>{{Cite web|url=https://www.graphiq.com/journalist-solutions|title=Graphiq {{!}} Solutions for Journalists|website=www.graphiq.com|access-date=November 17, 2016|archive-url=https://web.archive.org/web/20160908165442/https://www.graphiq.com/journalist-solutions|archive-date=September 8, 2016|url-status=dead}}</ref> Publishers that use Graphiq visualizations include [[AOL]], [[MSN]], [[International Business Times|The International Business Times]] and [[Hearst (media)|Hearst Newspapers]].<ref name="social.techcrunch.com" /> In August 2016, [[Reuters]] announced a partnership with Graphiq to deliver a suite of interactive visualizations to Reuters customers.<ref>{{Cite news|url=http://thomsonreuters.com/en/press-releases/2016/august/reuters-graphiq-interactive-data-visualizations.html|title=Reuters and Graphiq deliver interactive data visualizations to publishers|newspaper=Thomson Reuters|language=en-US|access-date=November 17, 2016}}</ref><ref>{{Cite web|url=https://techcrunch.com/2016/09/13/reuters-is-the-latest-large-news-agency-to-embrace-content-automation/|title=Reuters is the latest large news agency to embrace content automation|last=Kolodny|first=Lora|website=TechCrunch|date=September 13, 2016 |access-date=November 17, 2016}}</ref><ref>{{Cite news|url=http://www.niemanlab.org/reading/reuters-is-working-with-graphiq-to-create-data-visualizations-for-clients/|title=Reuters is working with Graphiq to create data visualizations for clients|newspaper=Nieman Lab|access-date=November 17, 2016}}</ref> In October 2016, The Associated Press announced an expanded collaboration with Graphiq to introduce paired visualizations with AP text content.<ref name="inc.com" /><ref>{{Cite web|url=http://www.ap.org/Content/Press-Release/2016/AP-and-Graphiq-expand-collaboration-to-offer-interactive-visualizations-to-all-AP-customers|title=AP and Graphiq expand collaboration to offer interactive visualizations to all AP customers|website=www.ap.org|access-date=November 17, 2016}}</ref>


===Sites===
===Sites===
As of February 15, 2017<ref>[https://team.graphiq.com/ "About Us"], ''team.graphiq.com''. Retrieved 2017-02-15.</ref>
As of February 15, 2017<ref>[https://team.graphiq.com/ "About Us"] {{Webarchive|url=https://web.archive.org/web/20180419044916/https://team.graphiq.com/ |date=April 19, 2018 }}, ''team.graphiq.com''. Retrieved February 15, 2017.</ref>
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== Business model ==
== Business model ==
The site attempts to bridge the gap between search engines like Google and review-type services like Yelp. O'Connor describes it as a "research engine." Each research site is free for consumers and monetized with advertisements.<ref>{{Cite web|url=https://venturebeat.com/2015/12/01/openx-and-graphiq-expand-relationship-with-header-bidding/|title=OpenX and Graphiq Expand Relationship with Header Bidding|website=VentureBeat|access-date=2016-11-17}}</ref><ref>{{Cite news|url=http://www.sovrn.com/blog/graphiq-header-bidding-case-study/|title=Sovrn Blog: Graphiq Grows Revenue by Over 40% with Header Bidding|date=2016-10-28|newspaper=sovrn|language=en-US|access-date=2016-11-17}}</ref> The visualizations pull from the same database that powers the research sites and each visualization includes the Graphiq logo and a link back to one of the company's research sites where they monetize users with advertisements.
The site attempts to bridge the gap between search engines like Google and review-type services like Yelp. O'Connor describes it as a "research engine." Each research site is free for consumers and monetized with advertisements.<ref>{{Cite web|url=https://venturebeat.com/2015/12/01/openx-and-graphiq-expand-relationship-with-header-bidding/|title=OpenX and Graphiq Expand Relationship with Header Bidding|website=VentureBeat|date=December 2015 |access-date=November 17, 2016}}</ref><ref>{{Cite news|url=http://www.sovrn.com/blog/graphiq-header-bidding-case-study/|title=Sovrn Blog: Graphiq Grows Revenue by Over 40% with Header Bidding|date=October 28, 2016|newspaper=sovrn|language=en-US|access-date=November 17, 2016}}</ref> The visualizations pull data from the same database that powers the research sites and each visualization includes the Graphiq logo and a link back to one of the company's research sites where they monetize users with advertisements.

== See also ==
* [[Wolfram Alpha]]
* [[Knowledge Graph]]


==References==
==References==
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==Further reading==
==Further reading==
* {{cite web | last=Kessler | first=Sarah | title=FindTheBest Mobile Will Instantly Compare Anything | website=[[Mashable]] | date=January 20, 2012 | url=http://mashable.com/2012/01/20/findthebest-mobile/ | ref=harv | accessdate=February 17, 2017}}
* {{cite web | last=Kessler | first=Sarah | title=FindTheBest Mobile Will Instantly Compare Anything | website=[[Mashable]] | date=January 20, 2012 | url=http://mashable.com/2012/01/20/findthebest-mobile/ | access-date=February 17, 2017}}
* {{cite web | last=Lohr | first=Steve | title=FindTheBest: A Comparison Engine Tries to Build a Business | website=[[The New York Times]] | date=August 6, 2012 | url=https://bits.blogs.nytimes.com/2012/08/06/findthebest-a-comparison-engine-tries-to-build-a-business/ | ref=harv | accessdate=February 17, 2017}}
* {{cite web | last=Lohr | first=Steve | title=FindTheBest: A Comparison Engine Tries to Build a Business | website=[[The New York Times]] | date=August 6, 2012 | url=https://bits.blogs.nytimes.com/2012/08/06/findthebest-a-comparison-engine-tries-to-build-a-business/ | access-date=February 17, 2017}}
* {{cite web |url=https://techcrunch.com/2013/03/05/data-driven-comparison-shopping-platform-findthebest-raises-11m-from-new-world-kleiner-perkins-and-others/ |title=Data-Driven Comparison Shopping Platform FindTheBest Raises $11M From New World, Kleiner Perkins And Others |date=March 5, 2013 |first=Leena |last=Rao |publisher=TechCrunch}}
* {{cite web |url=https://techcrunch.com/2013/03/05/data-driven-comparison-shopping-platform-findthebest-raises-11m-from-new-world-kleiner-perkins-and-others/ |title=Data-Driven Comparison Shopping Platform FindTheBest Raises $11M From New World, Kleiner Perkins And Others |date=March 5, 2013 |first=Leena |last=Rao |publisher=TechCrunch}}
* {{cite web |url=https://www.nytimes.com/2013/03/11/technology/computer-algorithms-rely-increasingly-on-human-helpers.html?_r=0 |title=Algorithms Get a Human Hand in Steering Web |date=March 10, 2013 |first=Steve |last=Lohr |publisher=The New York Times}}
* Mullin, Joe, [https://arstechnica.com/tech-policy/2013/09/angry-entrepreneur-replies-to-patent-troll-with-racketeering-lawsuit/ "Angry entrepreneur replies to patent troll with racketeering lawsuit"]. ''[[Ars Technica]]''. September 16, 2013.
* Mullin, Joe, [https://arstechnica.com/tech-policy/2013/09/angry-entrepreneur-replies-to-patent-troll-with-racketeering-lawsuit/ "Angry entrepreneur replies to patent troll with racketeering lawsuit"]. ''[[Ars Technica]]''. September 16, 2013.
* Hoffman, Lyz, [http://www.independent.com/news/2013/oct/28/patent-troll-throws-counterpunch-findthebest-dispu/ "Patent Troll Throws Counterpunch in FindTheBest Dispute"]. ''[[Santa Barbara Independent]]''. October 28, 2013
* Hoffman, Lyz, [http://www.independent.com/news/2013/oct/28/patent-troll-throws-counterpunch-findthebest-dispu/ "Patent Troll Throws Counterpunch in FindTheBest Dispute"]. ''[[Santa Barbara Independent]]''. October 28, 2013
* Mullin, Joe, [https://arstechnica.com/tech-policy/2013/11/findthebest-destroys-matchmaking-patent-pushes-rico-case-against-troll/ "FindTheBest destroys “matchmaking” patent, pushes RICO case against troll"]. ''[[Ars Technica]]''. November 23, 2013.
* Mullin, Joe, [https://arstechnica.com/tech-policy/2013/11/findthebest-destroys-matchmaking-patent-pushes-rico-case-against-troll/ "FindTheBest destroys “matchmaking” patent, pushes RICO case against troll"]. ''[[Ars Technica]]''. November 23, 2013.
* {{cite web | last=Mullin | first=Joe | title=Judge: FindTheBest can’t use anti-extortion law against a patent troll | website=[[Ars Technica]] | date=May 22, 2014 | url=https://arstechnica.com/tech-policy/2014/05/findthebests-effort-to-hit-patent-troll-with-rico-lawsuit-fails/ | ref=harv | accessdate=February 17, 2017}}
* {{cite web | last=Mullin | first=Joe | title=Judge: FindTheBest can't use anti-extortion law against a patent troll | website=[[Ars Technica]] | date=May 22, 2014 | url=https://arstechnica.com/tech-policy/2014/05/findthebests-effort-to-hit-patent-troll-with-rico-lawsuit-fails/ | access-date=February 17, 2017}}
* {{cite web | last=Nazer | first=Daniel | title=FindTheBest Wins Attorney’s Fees in Patent Troll Fight | publisher=[[Electronic Frontier Foundation]] | date=June 3, 2014 | url=https://www.eff.org/deeplinks/2014/06/findthebest-wins-attorneys-fees-patent-troll-fight | ref=harv | accessdate=February 17, 2017}}
* {{cite web | last=Nazer | first=Daniel | title=FindTheBest Wins Attorney's Fees in Patent Troll Fight | publisher=[[Electronic Frontier Foundation]] | date=June 3, 2014 | url=https://www.eff.org/deeplinks/2014/06/findthebest-wins-attorneys-fees-patent-troll-fight | access-date=February 17, 2017}}
* {{cite web | last=Nazer | first=Daniel | title=FindTheBest Wins Again: Patent Troll Hit With Double Fee Award | publisher=Electronic Frontier Foundation | date=October 28, 2014 | url=https://www.eff.org/deeplinks/2014/10/findthebest-wins-again-patent-troll-hit-double-fee-award | ref=harv | accessdate=February 17, 2017}}
* {{cite web | last=Nazer | first=Daniel | title=FindTheBest Wins Again: Patent Troll Hit With Double Fee Award | publisher=Electronic Frontier Foundation | date=October 28, 2014 | url=https://www.eff.org/deeplinks/2014/10/findthebest-wins-again-patent-troll-hit-double-fee-award | access-date=February 17, 2017}}
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*{{Cite news|url=http://www.inc.com/salvador-rodriguez/graphiq-ap-visualizations.html|title=Meet the A.I. Startup That's Whipping Up Infographics for Thousands of Newspapers in the U.S.|first=Salvador|last=Rodriguez|date=October 18, 2016|newspaper=[[Inc. (magazine)|Inc.]]}}
* Kolodny, Lora (September 13, 2016). [https://techcrunch.com/2016/09/13/reuters-is-the-latest-large-news-agency-to-embrace-content-automation/ "Reuters is the latest large news agency to embrace content automation"]. [[TechCrunch]].
⚫
*{{Cite news|url=http://www.inc.com/salvador-rodriguez/graphiq-ap-visualizations.html|title=Meet the A.I. Startup That's Whipping Up Infographics for Thousands of Newspapers in the U.S.|first=Salvador |last=Rodriguez |date=October 18, 2016|newspaper=[[Inc. (magazine)|Inc.]]}}


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==External links==
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{{Amazon}}


[[Category:Amazon (company) acquisitions]]
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[[Category:Companies based in Santa Barbara, California]]
[[Category:Companies established in 2009]]
[[Category:Technology companies established in 2009]]
[[Category:Technology companies of the United States]]
[[Category:Technology companies of the United States]]
[[Category:Review websites]]
[[Category:American review websites]]
[[Category:Comparison shopping websites]]
[[Category:Comparison shopping websites]]
[[Category:Consumer guides]]
[[Category:Consumer guides]]
[[Category:Internet search engines]]
[[Category:Internet search engines]]
[[Category:2017 mergers and acquisitions]]
[[Category:2009 establishments in California]]

Latest revision as of 11:04, 7 October 2023

Graphiq
Available inEnglish
OwnerAmazon
URLgraphiq.com
Current statusActive

Graphiq (formerly FindTheBest) is a semantic technology company[1] that uses artificial intelligence to rapidly create interactive data-driven infographics.[2] Its intent is similar to Wolfram Alpha which is designed to provide users with direct information on a variety of subjects rather than going through a search engine.

Graphiq is based in Santa Barbara, California and has raised $32 million in total funding from venture funding companies by 2013.[2][3][4][5]

In May 2017, Amazon acquired Graphiq for an estimated $50 million.[6] Graphiq announced that its features for news publishers would no longer be available on July 21, 2017, as part of the transition.[7]

History[edit]

The company was founded in 2009 as FindTheBest by Kevin J. O'Connor, former CEO and co-founder of DoubleClick, Scott Leonard and Brayton Johnson.[8] The site was publicly launched in 2010 with nine comparison categories, including health, education, business, and sports.[9][10] The venture was funded with an initial investment of $750,000 each from the founders, followed by $2 million by Kleiner Perkins Caufield & Byers in December 2010.[10]

In 2011, Kleiner Perkins Caufield & Byers invested an additional $4 million into the company.[11] It also received an additional $11 million in Series B funding from New World Ventures, Montgomery & Co., Kleiner Perkins Caufield & Byers, Pritzker Group Venture Capital and others.[12] In May 2014, FindTheBest had reached 23 million visits per month and employed a team of approximately 110 people.[13]

In 2011, it launched FindTheData.com. The AssistMe option was added in 2012. In January 2013, the company made its first international expansion and launched sites in Spain, South Korea, and New Zealand. In April 2013, the company launched sites in Germany and the United Kingdom.[13] Its real estate research site FindTheHome launched in 2014.[14]

In August 2015, the company rebranded to Graphiq Inc. and launched a new set of tools for publishers.[15][16] At the time, the company's database included 1 billion entities, 120 billion attributes and 25 billion relationships.[16]

Product[edit]

Graphiq's flagship product for online content creators, Graphiq Search,[17] allows users to access its library of 10B+ interactive visualizations.[2] Additionally, Graphiq offers 22 vertically aligned research sites[18] that allow consumers to research important topics. The company states that 33 million visitors use Graphiq research sites every month.[19][20] The data from Graphiq is mined from a variety of public and private sources and presented to users in a visual table with filters and ratings.[3]

The company's primary consumer interface is a group of vertically aligned research sites, which let users research products and services on a desktop or mobile device[10][21] They can also add or edit product and service listings. Each edit is reviewed by Graphiq's team before it goes live.[22]

The company's products for online content creators and journalists included Graphiq Search, Feed and Plugins.[23] Publishers that use Graphiq visualizations include AOL, MSN, The International Business Times and Hearst Newspapers.[16] In August 2016, Reuters announced a partnership with Graphiq to deliver a suite of interactive visualizations to Reuters customers.[24][25][26] In October 2016, The Associated Press announced an expanded collaboration with Graphiq to introduce paired visualizations with AP text content.[2][27]

Sites[edit]

As of February 15, 2017[28]

AllPatents.com

ArmsRack.com
 AxleGeeks.com
 CareerTrends.com
 Corporate.com
 Credio.com
 FindTheBest.com
 FindTheCompany.com
 GearSuite.com
 HealthGrove.com
 HomeOwl.com
 InsideGov.com
 MooseRoots.com
 PetBreeds.com
 PickBan.com
 Pikasaur.com
 Platform.com
 PointAfter.com
 PrettyFamous.com
 SoftwareInsider.com
 SpecOut.com

StartClass.com

Business model[edit]

The site attempts to bridge the gap between search engines like Google and review-type services like Yelp. O'Connor describes it as a "research engine." Each research site is free for consumers and monetized with advertisements.[29][30] The visualizations pull data from the same database that powers the research sites and each visualization includes the Graphiq logo and a link back to one of the company's research sites where they monetize users with advertisements.

References[edit]

  1. ^ "Graphiq | About". www.graphiq.com. Archived from the original on September 7, 2015. Retrieved November 17, 2016.
  2. ^ a b c d "Meet the A.I. Startup That's Whipping Up Infographics for Thousands of Newspapers in the U.S." Inc.com. October 18, 2016. Retrieved November 17, 2016.
  3. ^ a b Leena Rao (March 5, 2013). "Data-Driven Comparison Shopping Platform FindTheBest Raises $11M From New World, Kleiner Perkins And Others". TechCrunch. Retrieved May 21, 2013.
  4. ^ Steve Lohr (March 10, 2013). "Algorithms Get a Human Hand in Steering Web". The New York Times. Retrieved May 21, 2013.
  5. ^ "FindTheBest Names the Most Coveted Products for Dads and Grads in Popular Gift Categories". NBC News. April 24, 2013. Retrieved May 21, 2013.[dead link]
  6. ^ ""Amazon acquires Santa Barbara start-up Graphiq to try to bolster Alexa"". Los Angeles Times. July 20, 2017. Retrieved August 1, 2017.
  7. ^ "Routledge - Publisher of Professional & Academic Books". www.routledge.com. Retrieved October 7, 2023.
  8. ^ "Company Overview of FINDTHEBEST.COM, Inc". Bloomberg Businessweek. Archived from the original on June 28, 2013. Retrieved May 21, 2013.
  9. ^ Dylan Tweney (December 7, 2011). "FindTheBest upgrades with even more visual comparisons of almost everything". VentureBeat. Retrieved May 21, 2013.
  10. ^ a b c Greg Sterling (August 2, 2010). "DoubleClick Founder Launches Structured "Decision Engine" FindTheBest.com". Search Engine Land. Retrieved May 21, 2013.
  11. ^ "FindTheBest U.S. Market Research – Alexa". Alexa Internet, Inc. Archived from the original on September 15, 2013. Retrieved November 19, 2013.
  12. ^ "FindTheBest Lands $11M For Comparison Engine". Socialtech.com. March 5, 2013. Retrieved May 21, 2013.
  13. ^ a b "FindTheCompany releases data on 30M businesses to clue in consumers". VentureBeat. June 19, 2013. Retrieved June 25, 2013.
  14. ^ "Research engine publishing real estate agent performance statistics". Inman. Retrieved November 17, 2016.
  15. ^ "FindTheBest Rebrands as Graphiq; Launches New Data Visualization Products for Online Publishing Industry". Retrieved November 17, 2016.
  16. ^ a b c Ha, Anthony (August 11, 2015). "FindTheBest Becomes Graphiq, Launches New Visualization Tools For Publishers". TechCrunch. Retrieved November 17, 2016.
  17. ^ "Graphiq Search". www.graphiq.com. Archived from the original on May 17, 2017. Retrieved November 17, 2016.
  18. ^ "Graphiq Research Sites". www.graphiq.com. Archived from the original on September 7, 2015. Retrieved November 17, 2016.
  19. ^ "Graphiq Advertising Solutions". www.graphiq.com. Archived from the original on October 22, 2016. Retrieved November 17, 2016.
  20. ^ "Graphiq | Solutions for Researchers". www.graphiq.com. Archived from the original on October 22, 2016. Retrieved November 17, 2016.
  21. ^ "FindTheBest – Consumer Services Comparison Community". AppAppeal. Archived from the original on May 9, 2013. Retrieved May 21, 2013.
  22. ^ Srick Schonfeld (December 7, 2011). "FindTheBest Adds Smart Ratings And A Better Way To Compare Products". TechCrunch. Retrieved May 21, 2013.
  23. ^ "Graphiq | Solutions for Journalists". www.graphiq.com. Archived from the original on September 8, 2016. Retrieved November 17, 2016.
  24. ^ "Reuters and Graphiq deliver interactive data visualizations to publishers". Thomson Reuters. Retrieved November 17, 2016.
  25. ^ Kolodny, Lora (September 13, 2016). "Reuters is the latest large news agency to embrace content automation". TechCrunch. Retrieved November 17, 2016.
  26. ^ "Reuters is working with Graphiq to create data visualizations for clients". Nieman Lab. Retrieved November 17, 2016.
  27. ^ "AP and Graphiq expand collaboration to offer interactive visualizations to all AP customers". www.ap.org. Retrieved November 17, 2016.
  28. ^ "About Us" Archived April 19, 2018, at the Wayback Machine, team.graphiq.com. Retrieved February 15, 2017.
  29. ^ "OpenX and Graphiq Expand Relationship with Header Bidding". VentureBeat. December 2015. Retrieved November 17, 2016.
  30. ^ "Sovrn Blog: Graphiq Grows Revenue by Over 40% with Header Bidding". sovrn. October 28, 2016. Retrieved November 17, 2016.

Further reading[edit]

External links[edit]

Retrieved from "https://en.wikipedia.org/w/index.php?title=Graphiq&oldid=1179026017"