BULLSHIT: A new form of propaganda in the digital age:
Dr. Adam McNamara
“School of Memetics, University of Gyvaphuk, UK”
Abstract: Propaganda is traditionally considered the use of emotionally provocative imagery to distort facts to a relatively wide target audience such as a nation. Today one sees propaganda in the workplace and notably it comes in the form of distorted facts and biased interpretations of data. In this article I suggest the ease of data collection emerging from the IT revolution and a lack of control on its use has led to the widespread implementation of this novel form of propaganda. This new form of propaganda is distinct firstly, because it masquerades as hard fact. Secondly because it is often created much more locally, in the everyday work place such as schools, hospitals, local retail outlets and even, Universities.
Here I define this novel form of propaganda so it can be called out when seen in any sector. I propose that this form of propaganda be defined as Biased, Unverifiable, Lax Logical Substantiation of Hegemonic Ideological Truths (BULLSHIT).
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It was inspiring. Keep on posting!
One of the most entertaining and illuminating pieces of writing I’ve read all year, many thanks.