Butter yellow is officially the colour of the season, here's how celebs are styling the hue

When it comes to fashion trends, there is always a colour labelled the "hue of the moment". Last year it was all about Barbiecore with tones of pink in an ensemble earning instant style points. And while red seemed to be an early favourite, this spring summer it's all about butter yellow.

Fittingly so, with the sunny disposition mirroring (finally!) sunny skies. Because to nail this season's colour trend, we're talking about a very specific shade of yellow. Sitting somewhere between beige and citrusy lemon, it is just as its namesake suggests. Neutral but still a colour, pale but still bright, muted but still slightly brave, and most crucially, hella wearable.

On the SS24 runways, while Christopher Esber and Paloma Wool opted for head-to-toe colour drenching, Molly Goddard paired frothy tulle drop-waist skirts with cropped cardigans in contrasting shades of yellow and black crop tops. Sandy Liang, too, broke up the hue, relying on an exclusively neutral colour palette and styling butter yellow with rich chocolate brown. And Bottega Veneta and Proenza Schouler leaned into the seasonal feel with summer dresses in the pretty pastel.

But the real inspiration for wearing butter yellow comes from our favourite celebs. Sydney Sweeney forecasted the hue last September, with Aubrey Plaza's Loewe pin dress at the 2024 Emmy Awards – also worn by FKA Twigs on the cover of British Vogue – giving the colourway its red carpet debut. Emily Ratajkowski, Rihanna and Sabrina Carpenter have all followed suit, but don't just take our word for it.

Keep scrolling to see how celebrities are wearing the butter yellow trend, on and off the red carpet.